This year reminded everyone in finance that the biggest risks aren’t always on the balance sheet. They start quietly a viral post, a frustrated client, or a few negative reviews that spread fast. Reputation is now the most unpredictable and valuable asset a financial company can have.
When Trust Breaks
In 2025, one in four U.S. households thought about changing their main financial provider. That puts around 11 trillion dollars in assets at risk. The fall of Silicon Valley Bank showed how fast confidence can disappear. Within two days, 42 billion dollars were withdrawn because of panic on social media. "Trust that takes years to build can collapse in hours."

New Traps for Financial Brands
Even the best intentions turned into risks this year:
- AI scams cost companies millions. A deepfake video in Hong Kong led to a loss of 25 million dollars.
- ESG commitments faced backlash as investors pulled 8.6 billion dollars from sustainable funds.
- Fake reviews and data leaks destroyed credibility in minutes.
On average, firms caught in a reputation crisis lost about 35 percent of their market value.
Get the Full Report

We analyzed the ten biggest reputation risks that hit financial firms in 2025. Inside the report, you’ll find real examples, data, and practical steps to protect your brand in 2026.
Download your free copy: Top 10 Reputation Risks That Damaged Financial Firms in 2025
[Get the Whitepaper]
Why You Should Read It
Every case in this report shows how fast trust can vanish and what the smartest firms did to rebuild it.
If reputation matters to your business, now is the time to prepare.
[Download the Report] and make sure your firm is ready for what’s next.
