Established in 2006, Prudential BSN Takaful Berhad (PruBSN) is a joint venture between two major financial institutions: Prudential plc of the United Kingdom and Bank Simpanan Nasional (BSN) of Malaysia. The company's mission is to provide innovative and comprehensive Takaful (Islamic insurance) solutions to meet the savings, protection, and retirement needs of Malaysians. By combining Prudential's global expertise in insurance with BSN's extensive local market reach, PruBSN has become a market leader in the Malaysian Takaful industry.

Founded in

Malaysia