eLendingNow operates as a digital marketplace, not a direct lender. Its primary business is to provide a free, secure, and fast online service that connects potential borrowers with lenders and lending partners within its network. The company's platform allows consumers to submit a single loan request and receive potential offers from multiple lenders, streamlining the process of finding personal loans for various needs such as debt consolidation, home improvement, or major purchases. Their mission is to simplify the borrowing process by leveraging technology to provide consumers with access to credit options.

Founded in

United States