Plific is a financial technology (FinTech) provider specializing in delivering a full ecosystem of software and services for the brokerage industry. Their core offering is an "all-in-one brokerage solution" which includes a customer relationship management (CRM) system, a Trader's Room (client portal), and social trading solutions like PAMM/MAM and Copy Trading. The company's mission is to empower both new and existing brokers by providing them with the necessary technology to launch, manage, and grow their operations efficiently.