Founded in 2005 by Arnaud Ventura as Microcred, the company's mission has been to provide simple and accessible financial services to those with limited or no access to the traditional banking sector. The group focuses on financial inclusion by offering micro-loans, savings products, and digital banking solutions. In 2018, the entire Microcred Group was rebranded to Baobab Group to unify its brand identity across all its subsidiaries and reflect its evolution towards a more modern, digital-first financial institution serving clients in Africa and China.

Founded in

Tunisia