Honeybee Financial Wellness provides a B2B financial wellness platform that employers can offer to their employees as a benefit. The service is designed to improve employees' financial stability and reduce financial stress by providing an alternative to high-interest payday loans. Core features include access to a "Rainy Day Fund" (no-interest loans for unexpected expenses), on-demand access to earned wages before payday, and personalized financial coaching. Founded with a mission to help the American workforce, the company was acquired by the digital financial wellness solution BrightPlan in May 2021 to integrate its services into a more comprehensive platform.

Founded in

United States