Bestow is a technology company founded in 2016 with the mission to make life insurance more accessible and affordable. Initially, it operated as a digital insurance agency, offering its own direct-to-consumer (D2C) term life insurance policies online using a proprietary, data-driven underwriting platform. In late 2023, the company ceased selling new policies directly to consumers and pivoted its business model to focus exclusively on providing its technology as an enterprise SaaS solution to established life insurance carriers, helping them modernize their infrastructure and digital distribution capabilities.