Apple Financial Services is the division of Apple Inc. responsible for providing financial products that increase the accessibility and affordability of its hardware and software ecosystem. Rather than being a standalone bank, it operates primarily through partnerships with established financial institutions (like Goldman Sachs for Apple Card) and through its own subsidiary, Apple Financing LLC, which handles services like Apple Pay Later. Its core mission is to seamlessly integrate financing and payment options into the Apple customer experience, driving product sales and increasing user retention within its ecosystem. These services range from consumer credit cards and installment loans to tailored leasing and financing programs for businesses.

Founded in

Canada