Founded in 2016 by Sam Stubbs, Simplicity is a nonprofit KiwiSaver and investment fund manager with a mission to make New Zealanders richer and more financially literate. The company is 100% owned by the Simplicity Foundation and operates on a low-fee model, aiming to maximize returns for its members. A distinctive feature of its business model is that it donates 15% of its management fees to charity, supporting various causes across New Zealand.

Founded in

Canada