Founded in 1995, Matrix Direct, Inc. operated as a prominent insurance agency that sold term life insurance policies directly to consumers via the internet and telephone. Their business model focused on simplifying the insurance buying process by providing quotes from multiple high-rated insurance carriers. In 2007, the company was acquired by American General Life Companies, part of American International Group, Inc. (AIG), and was subsequently rebranded to AIG Direct, which continues the direct-to-consumer insurance sales model today.

Founded in

United States