Joust, founded in 2017, operates as an online financial marketplace designed for freelancers, self-employed individuals, and small business owners. The platform allows users to receive competitive bids and offers for banking services, business loans, and home loans from various financial institutions. Its mission is to empower independent professionals by creating a transparent and competitive environment for their financial needs. In October 2020, Joust was acquired by LiveCapital, Inc. and now operates as part of their suite of financial technology solutions for small businesses.