Hero Innovation Group Inc. was a publicly-traded Canadian fintech company focused on building financial products for the next generation of consumers. Its primary offering was SideKick, a prepaid Mastercard and companion mobile application designed to provide Gen Z users with tools for spending, saving, and improving financial literacy. The company aimed to disrupt traditional banking for younger audiences. In 2021, the company underwent a significant strategic shift, rebranding to HIVE Blockchain Technologies Ltd. Consequently, the original fintech products, including the SideKick card program, were later discontinued.

Founded in

Canada