Founded in 2016 by Victor Trokoudes and Alex Michael, Plum is a financial technology company with a mission to make everyone financially better off. The app connects to a user's bank accounts and uses artificial intelligence to analyze their income and spending habits, then automatically sets aside small, affordable amounts of money. Beyond automated savings, Plum offers services including investments in stocks and funds, budgeting tools, bill comparison and switching, and a debit card. The platform is designed to automate personal finance, helping users build their wealth without needing to think about it.

Founded in

India