Samayam is a part of Times Internet, the digital arm of The Times of India Group, India's largest media and entertainment conglomerate. Launched to cater to a diverse regional audience, Samayam delivers real-time news, analysis, and entertainment content in various Indian languages, including Tamil, Telugu, and Malayalam. Its mission is to provide comprehensive and unbiased information to vernacular readers across the globe, covering a wide range of topics such as politics, business, sports, cinema, and lifestyle.