Rocket Companies, Inc. is a leading technology-driven financial services company, best known for its flagship brand, Rocket Mortgage (formerly Quicken Loans). Founded by Dan Gilbert in 1985 as Rock Financial, the company revolutionized the mortgage industry by simplifying the complex home loan process through technology. After going public in 2020, Rocket Companies has expanded its ecosystem to include a wide range of services aimed at simplifying major financial moments for consumers, such as real estate services (Rocket Homes), personal loans (Rocket Loans), automotive sales (Rocket Auto), and personal finance management (Rocket Money). The company's mission is to use technology to create certainty and simplicity for its clients' most complex transactions.

Founded in

United States