Rich Smart positions itself as a global online trading broker focused on providing a secure, transparent, and technologically advanced trading environment. The company offers access to a wide range of financial markets through Contracts for Difference (CFDs), including foreign exchange, global indices, popular commodities like oil and gold, and various cryptocurrencies. Their business model is centered on a client-first approach, aiming to deliver low-latency execution, competitive trading conditions, and dedicated customer support to a global retail trading audience.

Founded in

New Zealand