Founded in 2012 by Ryan Hudson and George Ruan, Honey is a popular shopping tool designed to make online commerce more affordable and rewarding for consumers. Its core product is a browser extension that automatically discovers and tests promotional codes for e-commerce sites, applying the best available discount to the user's cart. The service also includes features like price tracking ("Droplist"), a cashback rewards program ("Honey Gold"), and an Amazon price comparison tool. In January 2020, Honey was acquired by PayPal for approximately $4 billion, and it now operates as a key part of PayPal's consumer services ecosystem, aiming to simplify the shopping experience from discovery to purchase.

Founded in

United States