Founded in 2013 and headquartered in Manchester, UK, HelloSoda specialized in identity verification, KYC (Know Your Customer), and fraud detection. The company developed an analytics platform, "Profile," which analyzed unstructured data from various digital footprints to provide insights into customer identity and risk. Its mission was to help businesses reduce fraud, improve customer onboarding, and make more informed decisions. In 2020, HelloSoda was acquired by Acuant, a US-based identity verification company. Subsequently, in 2021, Acuant and its assets, including HelloSoda's technology, were acquired by the global identity data intelligence specialist, GBG Plc. HelloSoda's technology and expertise are now integrated into GBG's comprehensive suite of fraud and identity solutions.

Founded in

United Kingdom