Founded by financial industry veterans, Finja is a digital finance platform focused on serving Pakistan's unbanked and underbanked population, with a particular emphasis on Micro, Small, and Medium Enterprises (MSMEs). The company operates under dual licensing from Pakistan's top regulators: it holds an Electronic Money Institution (EMI) license from the State Bank of Pakistan (SBP) and a Non-Banking Finance Company (NBFC) license from the Securities and Exchange Commission of Pakistan (SECP). Finja's ecosystem includes the Finja App for consumers, offering a digital wallet and access to credit, and Finja Business, which provides SMEs with payment processing, payroll management, and business financing solutions.

Founded in

Pakistan