Originally operating as CASH BACK HUNGARY Kft., the company rebranded to myWorld Hungary Kft. to align with its international parent organization, myWorld International. The company operates a loyalty program where members receive a percentage of their purchase amount back as "Cashback" when they shop at thousands of partner merchants, both online and in-store. In addition to cashback, shoppers collect "Shopping Points" which can be redeemed for further discounts and deals. For merchants, myWorld provides a customer loyalty platform to attract and retain customers. The business is part of a large, multinational operation that has evolved from the earlier "Lyoness" and "Cashback World" brands.

Founded in

Hungary