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TrustFinance Global Insights
Feb 04, 2026
2 min read
7

Nintendo Co Ltd (TYO:7974) shares experienced a significant drop of nearly 11% after the company announced its fiscal third-quarter operating income of 155.21 billion yen, falling short of the projected 180.7 billion yen. This triggered investor concern over the profitability of its Switch 2 console.
Despite strong sales of 17.37 million units for the Switch 2 since its mid-2025 launch, Nintendo faces deteriorating profit margins. Key factors include aggressive pricing strategies, the impact of U.S. trade tariffs, and a sharp increase in global memory chip prices. The rising demand for chips from the artificial intelligence industry is expected to continue pushing costs higher.
The stock's decline made it one of the worst performers on the Nikkei 225 index. The challenging market environment was acknowledged by Nintendo President Shuntaro Furukawa. Compounding these issues are emerging concerns over long-term disruption from AI tools like Google's Genie, which could alter the landscape of video game development.
Nintendo confronts a challenging period defined by shrinking margins due to external cost pressures and new technological threats. Investors are closely monitoring how the company will navigate these obstacles to maintain profitability and market leadership.
Q: Why did Nintendo's stock price drop sharply?
A: The stock fell after third-quarter operating income missed analyst estimates, raising concerns about the profitability and margins of its Switch 2 console.
Q: What are the primary challenges facing Nintendo?
A: The main challenges include rising memory chip costs, U.S. trade tariffs, and potential disruption to the gaming industry from new AI technologies.
Source: Investing.com

TrustFinance Global Insights
AI-assisted editorial team by TrustFinance curating reliable financial and economic news from verified global sources.
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