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TrustFinance Global Insights
Mar 13, 2026
2 min read
94

Two months after Australia banned social media for minors under 16, a new report shows over 20% of teens aged 13-15 continue to use platforms like TikTok and Snapchat. This data raises questions about the effectiveness of current age verification methods.
The regulation requires platforms to block underage users or face significant fines up to A$49.5 million. According to a Qustodio report, Snapchat usage in the 13-15 age group fell to 20.3% and TikTok to 21.2%, indicating a partial impact from the ban.
While the ban reduced numbers, persistent underage use highlights challenges for companies like TikTok and Snap Inc. Australian regulators are currently allowing a grace period for platforms to adapt before imposing penalties for systemic non-compliance, leaving the long-term financial impact uncertain.
The initial data suggests regulatory actions can curb underage social media use, but enforcement loopholes remain. The ban's ultimate success will hinge on stricter platform compliance and the development of more robust age-gating technologies.
Q: Which platforms were most affected by the ban?
A: Among teens aged 13-15, Snapchat usage dropped by 13.8 percentage points and TikTok by 5.7 percentage points.
Q: What is the penalty for non-compliance?
A: Social media platforms face potential fines of up to A$49.5 million for systemic failure to block underage users.
Source: Investing.com

TrustFinance Global Insights
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