Founded in 2012, SmartAsset is a U.S.-based financial technology company with a mission to empower people to make smart financial decisions. The company operates a leading online destination for consumer-focused financial information and advice. Its core business includes a national marketplace connecting consumers with financial advisors through its patented SmartAdvisor matching platform. Additionally, SmartAsset provides a comprehensive suite of free, data-driven online tools, calculators, and educational content covering topics like retirement, home buying, taxes, and investing.

Founded in

United States