Founded in 2015, Prima.it is an Italian technology company that operates as an insurance agency (intermediary). Its mission is to simplify the insurance world by leveraging data and technology to offer customers a fast, convenient, and affordable experience. The company provides a fully digital platform for purchasing and managing insurance policies, primarily for cars, motorcycles, vans, homes, and families. Prima.it acts as an intermediary for major international insurance partners, such as Great Lakes Insurance SE (a subsidiary of Munich Re) and iptiQ Italia S.p.A. (a subsidiary of Swiss Re).

Founded in

Italy