Essential Lending was founded in 2021 and operates as a brand of The Genesis Group. It is an entity formed under the laws of the Fort Belknap Indian Community, a federally-recognized sovereign American Indian Tribe in Montana. The company's mission is to provide fast and convenient credit to Americans who may be overlooked by traditional lenders, offering online installment loans as an alternative to payday loans. As a tribal lender, it is not subject to state-level interest rate caps and regulations.

Founded in

Australia