Founded in 2013 in São Paulo, Brazil, Nubank was created to challenge the traditional, bureaucratic banking system in Latin America. Its mission is to fight complexity and empower people to regain control of their financial lives. The company began by launching a no-fee credit card managed entirely through a mobile app and has since expanded its portfolio to include digital savings accounts (NuConta), personal loans, business accounts, life insurance, and an investment platform. As a technology-first company, Nubank leverages data and design to provide transparent, user-friendly, and low-cost financial services, which has led to its rapid growth across Brazil, Mexico, and Colombia.

Founded in

United States