MiWay Blink is a modern, app-driven car insurance offering from its parent company, MiWay Insurance Ltd. Launched to cater to a digitally-savvy generation, its entire insurance process—from quoting and buying to managing a policy and claiming—is handled through a smartphone app. The company's core mission is to make car insurance simpler, more convenient, and more affordable. It utilizes telematics data from the user's smartphone to track driving behaviour, rewarding safer drivers with monthly cash-back rewards (Blink Bucks), which helps to lower their effective premium.

Founded in

South Africa