Founded in 2008, Cherokee Legal Holdings, operating under its primary brand Cherokee Funding, specializes in pre-settlement and post-settlement legal funding. The company provides financial support to individuals awaiting the resolution of their personal injury claims by offering a cash advance against their potential future settlement. This funding is non-recourse, meaning clients are not required to repay the advance if they do not win their case. Cherokee Funding works directly with attorneys to evaluate the merits of a case before providing funds, aiming to help plaintiffs cover essential living expenses during protracted legal proceedings.