Founded in 2014 and based in San Francisco, SimplyCredit, Inc. operated as a business-to-business-to-consumer (B2B2C) financial technology provider. The company's core mission was to help consumers manage credit card debt more effectively. Its platform integrated directly with financial institutions, allowing their customers to convert any credit card purchase over a certain threshold into a fixed-rate installment loan with a single click, using their existing credit card. This provided a transparent and lower-cost alternative to traditional credit card interest. In 2019, the company was acquired by Affirm, Inc., a leading "buy now, pay later" service provider, and its operations were integrated into Affirm's business.

Founded in

United States