easyfinancial is the consumer lending division of goeasy Ltd., a publicly-traded Canadian company (TSX: GSY). Launched in 2006, easyfinancial was created to provide a source of credit for the significant portion of Canadians who are underserved by traditional banks. The company's mission is to help everyday Canadians get on a path to a better financial future by offering a range of secured and unsecured loan products. It operates through a large network of physical branches across Canada as well as a comprehensive online and mobile platform.

Founded in

Canada