Originally launched in 2016 as BloombergQuint, it was a joint venture between the global financial data and media company Bloomberg Media and the Indian digital news venture Quintillion Media. The platform was established to provide high-quality, in-depth coverage of India's business landscape, financial markets, and economy. In March 2022, Bloomberg and Quintillion Media ended their joint venture. The platform was subsequently rebranded to BQ Prime and is now operated solely by Quintillion Business Media Private Limited, which has since been acquired by the Adani Group. BQ Prime continues its mission to be India’s premier digital-first business and financial news company.

Founded in

India