With Clarity is a direct-to-consumer online jewelry brand focused on making the process of buying engagement rings and fine jewelry more transparent, personalized, and accessible. Founded by a couple with a family history in the wholesale diamond industry, the company combines gemological expertise with modern technology. Their key differentiators include a "Home Preview" service, which allows customers to try on realistic 3D-printed replicas of rings, and the use of technologies like AI and AR to assist customers in their selection process, aiming to provide a pressure-free and confident shopping experience.

Founded in

United States