Kidworth, Inc. was a US-based fintech startup focused on promoting financial literacy and long-term savings for children. The company developed a mobile application that allowed parents, family, and friends to contribute to a child's investment account (typically a UTMA/UGMA). The platform aimed to make it easy for families to save for a child's future while also providing educational content about financial concepts. In 2021, Kidworth was acquired by UNest, a larger company with a similar mission, to consolidate their market presence and expand their user base.

Founded in

United States