Founded in 2013 in Nijmegen, Netherlands, the company started as Bitcoinkopen.com with the mission to make cryptocurrencies like Bitcoin accessible and understandable for everyone. The company has since grown and now operates under the primary brand name BTC Direct. The official legal entity is BDR Trading B.V., which is registered as a crypto service provider with De Nederlandsche Bank (The Dutch Central Bank). The platform focuses on providing a secure, simple, and service-oriented way for European customers to transact with a variety of cryptocurrencies. The original `bitcoinkopen.com` domain now redirects to the main `btcdirect.eu` platform.