Founded in 2014 and based in Atlanta, Georgia, Wela Financial Advisory was a financial technology (fintech) company focused on making professional wealth management more accessible. The firm combined a digital, user-friendly platform with access to human financial advisors to deliver personalized investment strategies and financial planning. In May 2019, Wela was acquired by Synovus Financial Corp. to enhance the bank's digital wealth management capabilities and expand its services to a broader client base. Wela's technology and team have since been integrated into Synovus's wealth management division.

Founded in

United States