Shping is an Australian-founded technology company that has developed a global shopper marketing and rewards application. The platform aims to bridge the information gap between brands and consumers at the point of purchase. Users of the Shping app can scan product barcodes to access a wealth of information, including nutritional data, ingredients, provenance, and user reviews. In return for their engagement and data, consumers are rewarded with a proprietary cryptocurrency, Shping Coin (SHPING). This model provides brands with a direct channel to influence purchasing decisions and gather valuable market insights, while empowering shoppers to make more informed choices.

Founded in

Australia