Savings Squirrel, a trading style of Target Source Digital Ltd, operates as a financial media and comparison platform focused on the UK market. Its mission is to empower individuals to make more informed financial decisions by providing clear, accessible guides, expert reviews, and up-to-date comparison tools. The company's content covers a range of personal finance topics, including savings accounts, Individual Savings Accounts (ISAs), investment platforms, and general money-saving tips, generating revenue primarily through affiliate partnerships and lead generation.

Founded in

United States