Founded in 2015 by Brian Barnes, M1 Holdings Inc., operating as M1, aims to empower individuals to build and manage long-term wealth. The company provides a unified platform where users can automatically invest in a customized portfolio of stocks and ETFs ("M1 Invest"), borrow against their investments at a low-interest rate ("M1 Borrow"), and manage their cash flow with a checking account and credit card ("M1 Spend"). Its core mission is to provide an intuitive, automated, and low-cost solution for personal finance management, consolidating key financial services into a single, seamless experience.

Founded in

United States