QuickBooks is a flagship product line of Intuit Inc., a global technology platform focused on financial software. Launched in 1983, QuickBooks initially provided basic accounting functions for small businesses that lacked formal accounting training. It has since evolved into a comprehensive ecosystem of cloud-based and desktop solutions that include accounting, payroll processing, invoicing, inventory management, tax preparation, and payment processing. The company's mission is to power prosperity around the world, and it serves millions of small businesses, self-employed individuals, and accounting professionals.