Founded in 2013, Homeside Financial established itself as a fast-growing, technology-driven retail mortgage lender in the United States. The company focused on simplifying the mortgage process for consumers through a modern, digital-first approach. In 2021, Homeside Financial was acquired by Lower, LLC to serve as its primary retail lending channel. The acquisition combined Homeside's direct-to-consumer lending expertise with Lower's broader fintech platform, which aims to make homeownership more accessible by offering services like mortgages, refinancing, and home equity lines of credit.

Founded in

United States