Empower is a major retirement plan recordkeeper and financial services provider in the United States. Formed in 2014 and operating under the marketing name "Empower," the company's legal entities include Empower Retirement, LLC and GWFS Equities, Inc. Its mission is to empower financial freedom for all by providing advice, investment management, and retirement services to individuals, employers, and financial advisors. Through strategic acquisitions, including Personal Capital and Prudential's retirement business, Empower has significantly expanded its capabilities in wealth management and direct-to-consumer financial wellness tools.

Founded in

United States