360 SMS App is a flagship product developed by 360 Degree Cloud, a technology company founded in 2012. The application is built natively on the Salesforce platform, enabling businesses to engage with customers through various channels including SMS, MMS, WhatsApp, Voicemail, and Computer Telephony Integration (CTI). Its mission is to enhance customer communication and automate messaging workflows directly within the Salesforce CRM environment, offering features like link tracking, surveys, automation, and a no-code setup to improve user engagement and operational efficiency.