SmartLoanOnline operates as an online marketplace and loan-matching service, not a direct lender. Its primary function is to collect a single application from a prospective borrower and share it with its network of lending partners to find a potential loan offer. The company aims to simplify the loan shopping process for consumers seeking personal loans, installment loans, and other short-term credit options. The service is free for consumers, as the company earns revenue from its lending partners. The brand is operated by the parent company, PingYo, Inc.

Founded in

South Africa