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National Financial Literacy Campaign
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The National Financial Literacy Campaign is a mission-driven initiative powered by World System Builder (WSB), an organization of financial professionals associated with World Financial Group (WFG). Its stated mission is to address the lack of financial education by offering complimentary workshops and resources on fundamental financial concepts such as wealth building, debt management, and retirement planning. While positioned as an educational campaign, it also serves as a primary lead generation and recruitment tool for World Financial Group, a multi-level marketing company that distributes insurance, retirement, and investment products from various providers, most notably Transamerica.
United States
Industry
Financial