Founded in 2007, Hoyhoy.nl established itself as a major online comparison service in the Netherlands, aiming to simplify the process of choosing complex products like health insurance, car insurance, energy contracts, and loans. The company focused on a user-friendly, straightforward approach to help consumers find the best deals and save money. In early 2021, its parent company announced that Hoyhoy.nl would be fully integrated into its sister company, Pricewise.nl, with the Hoyhoy.nl brand being discontinued and all operations continuing under the Pricewise name to create a single, stronger comparison platform.

Founded in

Netherlands