EZU POS, the primary brand of EZU INNOTECH PLT, is a Malaysian technology company founded in 2017. The company specializes in providing cloud-based Point of Sale (POS) systems tailored for Small and Medium-sized Enterprises (SMEs) in the retail and Food & Beverage (F&B) sectors. Their mission is to help businesses digitize their operations by offering a comprehensive suite of products including POS hardware, software, and integrated payment processing solutions, thereby simplifying sales management, inventory tracking, and customer transactions.