BVA Group

Founded in 1970, BVA Group is a French-based, global research and consulting firm that ranks among the top 20 agencies worldwide. The company specializes in applying behavioral science to marketing and business challenges, helping clients understand and influence customer and citizen behavior through its "BVA Nudge Unit". With a mission to make data inspiring and bring it to life, BVA Group combines data science with social sciences to deliver actionable insights for businesses and public institutions.