Founded in 1871 in Waterloo, Ontario, Economical Mutual Insurance Company was one of Canada's largest mutual insurance companies. For 150 years, it operated on a policyholder-owned model. In 2021, the company successfully completed the process of demutualization, becoming a publicly-traded entity under a new parent holding company, Definity Financial Corporation (TSX: DFY). Today, Economical Insurance continues its legacy as a core brand within Definity, focused on distributing personal and commercial insurance products exclusively through a network of independent insurance brokers across Canada.

Founded in

Canada