Founded in 1951 by Jack Dreyfus, The Dreyfus Corporation became one of the most prominent names in the mutual fund industry, famous for its iconic "lion" advertising and for being the first to direct-market a mutual fund to the public. In 1994, it was acquired by Mellon Bank, which later merged with The Bank of New York to form BNY Mellon. Today, Dreyfus operates as a key brand and subsidiary within BNY Mellon Investment Management, specializing in a wide array of investment products with a particular focus on money market funds and cash investment strategies for individual and institutional clients.

Founded in

United States