BhFS Behavioural Finance Solutions GmbH is a spin-off from the University of St. Gallen that specializes in Applied Behavioural Finance. The company's mission is to help financial service providers like banks, wealth managers, and asset managers to better understand and serve their clients by using scientifically-based insights into financial decision-making. They offer a combination of consulting services and digital software solutions to design more client-centric advisory processes, products, and services.

Founded in

Switzerland